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Making the Most of Your Loungewear

With the end of lockdown nowhere in sight, we're starting to get a lot more comfortable with the fact we'll be staying in our loungewear for the foreseeable. In 2020, loungewear sales increased by a massive 49% and thanks to the seemingly never-ending pandemic, we don't think that'll be going back down any time soon.   Buying something pretty and comfortable to wear at home is the perfect treat to yourself, but in order to keep it sustainable you need to bump up your cost per wear and reinvent the ways you can wear your loungewear outside. Opportunities to wear them outdoors might be thin on the ground at the moment, but that doesn't mean once we can get out and about that your loungewear...

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Meet the Team: Tereza!

We speak to Tereza H, who keeps us on the straight and narrow when it comes to all things SEO, strategy and data! Hi Tereza, where are you from and what do you study? Hi! I am from the Czech republic, but I have been studying at Northumbria University here in Newcastle since 2017, with the exception of study abroad semester in Sweden and my placement year. I study Business with Marketing Management and am currently in my final year after I did my business placement in the Czech republic and Denmark. How did you first become interested in business and entrepreneurship? I was not sure what career I wanted to pursue up until I was at high school, but...

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Our Sustainability Self Audit

Sustainability is a huge topic and although it is a term that is bandied around quite a lot, the various branches and nuances of what 'sustainable practice' means, particularly in the fashion industry, are more complex than they may at first appear. Louisa, our director, has been attending a Cambridge Institute for Sustainability Leadership course to learn more about the topic from an academic and industry perspective and has done a mini sustainability audit for Studio Courtenay using what she's worked out from her first week of lessons and workshops. Operational Challenges Harmful fabric Usage How are we doing? 4/10 We need to cut down on the virgin raw materials we use and find a way to source more deadstock...

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